Today young millennials all over the world are logging on to social media websites that are trendy and hip. The latest social media app that is gaining marketshare among this demographic is Snapchat. It is a really cool social media app that is today right behind Facebook and Instagram in terms of marketshare of youngsters using smartphone social media apps. This means that in the age group between 18 and 34, this app has become more popular than some of the established names in the social media market.
What is Snapchat?
Snapchat is a cool social media app that is gaining a lot of popularity. Snapchat is a photo messaging app that was initially released in September 2011. This app helps the users take photos, record videos and add text and drawings to the message and then send it to recipients who are also on Snapchat. The photographs and the videos that you send on Snapchat are called “Snaps”. Teenagers and youngsters are joining this app everyday as the target demographic is millennials and so far the app is gaining popularity in this age group. Snapchat is available on both iOS and Android operating systems and is becoming a very popular social networking app.